Campaign Work
I’ve been involved in some manner (either directly or via oversight) of a very large part of the recent digital output at Bartle Bogle Hegarty.
Whoppa on a Whopper, Burger King
Get a 3D AR gig on your burger. A great example of what can be done when everyone is on board and leans in against the odds
Role: Producer
Roche Eye Systems 2.0
A multi-arc 3D adventure through a user’s eye to understand a new method of treating disease
Role: Pitch, Production Oversight, Client/Partner liason
Samsung Space Selfie
Sending a balloon to the stratosphere with a live data link to take photos of users over the curvature of the earth - one of the biggest projects I’ve worked on.
Role: Producer, Production Oversight, Studio Manager
Tesco Dynamic OOH
Transformed the way Tesco approached digital outdoor by proving location and motion-based work had a direct impact on in-store sales through an industry-leading investigation.
Role: Creative, Producer, Client liaison
Coral Cheltenham Festival
A 3D breakout poster in the heart of London on Picadilly’s iconic digital screen promoting the week of horse racing at Cheltenham.
Role: Producer
Overhauling Tesco’s digital advertising
Remodelled the way Tesco created and managed online digital campaigns as part of an 8x increase in digital output.
Role: Tesco Lead Digital Producer
Burger King : Smoke Trails
Scan the QR code on a poster to open an Instagram filter showing an AR smoke trail that would point you in the direction of the nearest Burger King.
Role: Oversight and platform insight
Samsung Olympics
As a key global partner for the Olympics, we created a number of AR filters with games, rewards and sharing content directly into the official Tokyo 2020 app.
Role: Oversight and significant support for the lead producer managing the project with very challenging budgets and timings caused by the postponement of the Olympic Games.
Google Pixel Contextual Campaign
Switching ad messages based on location and time of day. Even adding changing geolocated messages on the sides of London busses.
Role: Producer, Studio Manager
Audi Dashboard
As launch partner of the biggest indoor screen in the UK. We created an ‘always-on’ dashboard for Audi showing rolling live data and statistics alongside ads for the newly released Audi A6.
Role: Producer, Creative, Studio Manager
Display ads
I’ve produced a huge number of display campaigns, from hard-working trade to big brand-supporting rich interactive ads.
When I was a developer I perfected the technology enabling multiple ads to sync and play together for which I won a
D&AD award.